ALBERTO CORRERA - QUADRI E DIRIGENTI TURISMO IN ITALIA
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The Balance of Power for Selling Hotel Rooms |  

The Balance of Power for Selling Hotel Rooms |   | ALBERTO CORRERA - QUADRI E DIRIGENTI TURISMO IN ITALIA | Scoop.it
Mergers amongst the largest hotel chains continue to cause ripples of change across the hospitality industry.
The combination of Marriott and Starwood is no exception and the change it creates may vary slightly by
market depending upon share of inventory. A specific area that will continue to transform is the agreements
between hotel companies and OTAs. As all of these companies continue to innovate, these agreements along
with the marketing opportunities and technologies relied upon will need to change along with them. This
article explores a few of the underlying dynamics that may exist as industry consolidation continues to unfold.
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ALBERTO CORRERA - QUADRI E DIRIGENTI TURISMO IN ITALIA
TOURISM EXECUTIVES IN ITALY "Le ultime news del mondo del turismo in Italia e nel mondo"
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