Social media has become an ever-present aspect of life. Public health can increase its influence and impact on the social determinants of health and health equity by harnessing social media.
The NCCDH conducted surveys in 2012 and 2016 to assess how public health used social media and other digital tools for knowledge translation, relationship building, and specific public health roles to advance health equity.
A version of this report is also published in the Journal of Public Health Policy: Ndumbe-Eyoh, S. & Mazzucco, A. Social media, knowledge translation, and action on the social determinants of health and health equity: A survey of public health practices. J Public Health Pol (2016) 37(Suppl 2): 249.